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CPaaS Solutions for Indian Businesses

CPaaS solutions that put every customer channel on one platform

Run WhatsApp, RCS, SMS, voice, and email from one dashboard with CPaaS solutions built for Indian businesses.

CPaaS platform India dashboard showing WhatsApp, SMS, RCS, and voice conversations in one queue

One bill, not five

No more separate vendors and invoices for WhatsApp, SMS, and voice, with nothing tying them together.

A setting, not a procurement cycle

One account, one contract, one conversation history. Adding a channel takes minutes, not months.

Why CPaaS solutions beat five separate vendors

Most teams end up with a WhatsApp vendor, an SMS vendor, a voice vendor, and three invoices, and no single place that shows what a customer actually received last month.

Celitix puts every channel on one account with one contract and one conversation history, and on a CPaaS platform India businesses actually adopt, adding a channel is a setting rather than a procurement cycle. Read about Celitix unifying WhatsApp, RCS, SMS, and voice on one platform.

Reach customers wherever they are

Celitix CPaaS solutions cover ten channels on one account. Start with the one your customers already use, then add the rest without a second integration.

WhatsApp Business Platform

Use the world's most popular messaging app through the Celitix WhatsApp Business API, with chatbots, click-to-WhatsApp ads, branded profiles, and a shared team inbox.

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RCS Business Messaging

Verified, branded rich cards for RCS business messaging, with images and action buttons inside the default Android messaging app, and automatic SMS fallback.

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SMS Solutions

DLT-compliant bulk and transactional SMS marketing on registered sender IDs, delivered in seconds to any handset ever made.

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2 Way SMS

Let customers reply to your messages. Run keyword campaigns, collect responses, and route them to the right agent.

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Inbound Dialer

Virtual numbers and an inbound dialler and IVR that route every incoming call to the right team without a physical exchange.

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Outbound Dialer

Automated voice broadcasts and agent dialling for reminders, surveys, confirmations, and collections at volume.

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Click to Call

A button on your site or app that connects a visitor to a sales agent in seconds, with no number to dial.

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Missed Call Services

Capture a lead, a vote, or a callback request from a free missed call, with no data connection needed.

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App Authenticator

Verify users with OTP and two-factor authentication across SMS, WhatsApp, and voice, with automatic fallback.

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Email OTP

Deliver one-time passwords and verification links by email, on the same API and the same dashboard.

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One platform, endless possibilities

Four things a CPaaS solution for business only delivers once every channel sits in the same place.

Omnichannel communication platform workflow choosing a channel per customer with automatic fallback

Omnichannel dashboard

Every conversation in one view. An unified inbox and conversational CRM keeps the history attached to the customer, not the channel.

Automated workflows

Trigger a message from any event in your own system, with rules that pick the channel and fall back when one fails.

Multi-agent dashboard

Sales, support, and service work one queue. Route by department, language, priority, or who is free right now.

Optimise and scale

Track delivery, cost, and conversion per channel on an enterprise messaging platform, then move budget to whatever is working this quarter.

Need help choosing a channel?

Tell us what you sell and who you sell to, and we will map the channels worth starting with.

CPaaS solutions across industries

Nine industry playbooks, each built on the same channels but sequenced differently for how that business actually sells.

E-Commerce

Recover abandoned carts, automate order and delivery updates, and re-engage lapsed buyers on WhatsApp or SMS.

Use Cases:

  • Recover abandoned carts
  • Automate order & delivery updates
  • Trigger re-engagement via SMS or WhatsApp
Industry use cases from CPaaS providers India covering retail, healthcare, finance, and education

Read our blogs

Fresh writing on CPaaS, WhatsApp, RCS, SMS, and voice, updated as the channels themselves change.

Customer Support

Start with one channel, add the rest later

Book a demo and we will show you the dashboard with your own use case loaded.

Celitix CPaaS FAQs

Celitix is a communications platform as a service. Celitix CPaaS solutions let you build, automate, and scale customer messaging across WhatsApp, RCS, SMS, voice, and email from one dashboard and one set of API credentials, instead of integrating and paying for each channel separately.

WhatsApp Business Platform, RCS Business Messaging, SMS, two-way SMS, inbound and outbound voice, click to call, missed call services, app authentication, and email OTP. All ten run on the same account, the same billing, and the same conversation history.

Yes. From reminders and alerts through onboarding, KYC, support, and marketing campaigns. Use a pre-built flow or design your own against your own data, with rules that choose the channel per customer and fall back automatically when one does not deliver.

Yes. Celitix provides APIs and webhooks that connect to your CRM, ERP, or any internal tool, so you can sync contacts, trigger sends from your own events, and read delivery and reply data back into the system your team already works in.

Yes. We run enterprise-grade security and support regional compliance frameworks including DLT in India. Sender IDs, templates, and opt-in records are managed inside the platform, so an audit does not become a scramble across four vendors.

Most CPaaS providers India businesses evaluate will sell you channels. Celitix ships outcomes: ready-made use cases, industry-specific workflows, and an interface a marketing team can run without a developer. Voice, SMS, RCS, and WhatsApp all sit on one account, which very few providers in this market can say.

You pay per message or per minute by channel, with no platform licence on the entry plans. Committed volume brings the unit rate down. Because everything runs on one account, you are not paying a separate minimum to four vendors to keep four channels open.